Who am I ?
Hi there! I’m Ariel Kozicki—a digital maven with over 10 years of experience and a knack for turning ideas into reality. Currently leveling up as an MBA student at Bologna University, I’m all about building cool things, breaking stuff (in the name of science and learning), and tinkering with e-commerce optimizations. Whether it’s the latest tech or something more vintage, if it sparks curiosity, I’m in! Let’s create, innovate, and maybe cause a little delightful chaos along the way. ✨

A passion for creating digital spaces
I love building beautiful sites with data driven insights and conversion at the forefront. With a background in SEO, website migrations, and strong technical prowess, I bring a deep toolkit of digital expertise.
Digital Product Management
With digital product management for e-commerce, I focus on optimizing the shopper’s journey to increase Add-to-Bag (ATB) rates, site engagement, and drive seamless, intuitive conversions.
SEO
My expertise spans local SEO, content strategy, technical SEO, all the way to user experience, offering a well-rounded approach to digital optimization.
App Optimization
I specialize in app optimization to enhance user experience (UX) by streamlining interfaces and functionality while leveraging App Store Optimization (ASO) strategies to boost visibility and discoverability in app marketplaces.
Consulting
I provide comprehensive digital consulting, helping businesses optimize their online presence, streamline strategies, and drive growth through data-driven insights and innovative solutions.
Page Speed
I specialize in page speed optimization, ensuring fast-loading, high-performance websites that enhance user experience, boost engagement, and improve search engine rankings.
UX & Functionality
I focus on enhancing UX and site functionality by designing intuitive, user-first flows that streamline navigation, improve engagement, and drive conversions.
An array of services & talents
I offer a wide range of digital marketing services designed to help businesses enhance their online presence, connect with their audience, and drive measurable results. From SEO and paid media strategies to content creation, social media management, and data-driven campaign optimization, I provide tailored solutions to meet your unique goals.
UX & CRO Audits
- User Journey Mapping: Analyze user behavior to identify friction points and optimize the flow for a seamless, intuitive experience.
- Design & Functionality Review: Evaluate site/app layouts, navigation, and CTAs to ensure they are user-friendly and conversion-focused.
- Data-Driven Recommendations: Provide actionable insights backed by analytics to improve engagement, reduce drop-offs, and maximize conversions.


ASO & SEO Audits
- Technical Optimization: Audit and enhance metadata, site/app structure, load times, and other technical elements for maximum performance.
- Actionable Insights: Detailed recommendations to boost organic traffic, improve user engagement, and increase conversions.
- Comprehensive Keyword Analysis: Identify high-performing keywords to improve search visibility and ranking for both app stores and websites.
“Those who don’t believe in magic will never find it.”

Roald Dahl
